One third of data centre spend goes into hyperscalers pockets through Q3, finds Synergy

While good technology analysis revolves around exploring new markets, conducting research and publishing authoritative market share scores, sometimes insights can be gleaned by just freshening up current figures. Long-time cloud infrastructure Synergy Research has done just that in its latest note which focuses on continued hyperscaler dominance. The latest data from Synergy has shown that data centre hardware and software spending from hyperscale operators in the first three quarters of the year has gradually risen, and this year represented a third of total spending. While data centre spending from enterprises and service providers is now at 67% of total outlay – compared with 85% in 2014 – overall spend from this sector has risen 6% in five years, albeit in line with overall market expansion of 34%.