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IBM and Red Hat appears a match made in container heaven – but is there more than meets the eye?

October 30, 2018 / James Bourne

Analysis What about Big Blue Hat? Or how about Big Purple? Any offers for ‘in the pink?’ The proposed coming together of IBM and Red Hat, costing the former $34 billion in total enterprise value, is the stuff of dreams for caption writers. But what does it mean for the cloud industry and the two companies involved? From IBM’s perspective, this is a continuation of a long-standing message. Those who have followed the company closely – for instance, when announcing its multi-cloud management tool earlier this month – would note their position that many enterprises are only a short way along their cloud journey. “This is the next chapter of the cloud,” said IBM CEO Ginni Rometty in a statement. “It requires shifting business applications to hybrid cloud, extracting more data and optimising every part of the business, from supply chains to sales.”