HYPER-CONVERGED INFRASTRUCTURE,APPLICATION STORAGE
Hightouch | January 30, 2023
Hightouch, the industry leader in Data Activation, has recently released Personalization API, a low-latency API aimed at personalizing any customer experience. The Personalization API enables any system, including internal and external SaaS applications, to retrieve cloud warehouse data with a response time of 30 milliseconds or less.
The feature integrates natively with all commonly used data warehouses and transactional NoSQL and SQL databases, supporting any data schema, such as users, products or companies. Now, all business users have access to customer data in real-time, whenever and wherever they require it.
Modern consumers desire personalized interactions with every brand. A recent Forrester study revealed that 68% of shoppers are unlikely to return to a store or website with an unsatisfactory customer experience. Moreover, according to a recent Gartner study, as many as 63% of digital marketers still face challenges in utilizing the potential of personalization technology. Hightouch's Personalization API tackles this pain point. It makes it simple for any business team to use the modeled data already stored in the warehouse and translate it into compelling real-time customer experiences.
With Personalization API, businesses can consider a multitude of new use cases, making it even easier to provide customized customer experiences, such as:
Delivering in-app or web-based personalization such as article recommendations, customized search results, or nearby store locations to increase conversions.
Enabling personalized marketing campaigns by enhancing marketing touchpoints with dynamic data points like product recommendations through customer engagement platforms.
Enhancing product experimentation by providing decision and experimentation systems with updated customer information, such as audience inclusion or exclusion.
Tejas Manohar, Co-CEO and Co-Founder of Hightouch, explained, "There's a massive shift towards the cloud data warehouse as the single source of truth across an organization." He added, "All teams need the infrastructure and tools to use this data, and we're excited to expand our platform offering with this new feature to support even more of their use cases."
(Source – PR Newswire)
About Hightouch
Hightouch Headquartered in San Francisco (California), Hightouch is the premier Data Activation platform powered by Reverse ETL. It allows users to retrieve customer data from any warehouse into the SaaS applications utilized by their business teams. Users can sync live data to marketing, sales, and customer success tools in minutes without any engineering effort using the power of SQL or the company's audience builder. The firm is backed by investors such as Bain Capital Ventures, ICONIQ Growth, Amplify Partners, and Y Combinator. It is recognized as a pioneer in Reverse ETL and Marketing & Analytics.
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APPLICATION INFRASTRUCTURE,APPLICATION STORAGE,WINDOWS SYSTEMS AND NETWORK
Syntax | January 04, 2023
In a recent announcement, leading multi-ERP managed cloud provider Syntax collaborates with Siemens Energy to design and implement its new SAP Digital Manufacturing Cloud (DMC) infrastructure for more than 80 production sites worldwide.
Syntax will implement the SAP DMC subscription contract for Siemens Energy’s five pilot plants in Germany, Mexico, and the United Kingdom. In addition, Syntax will collect critical process data for analysis, process modeling and execution, and resource coordination, reflecting the broad range of Siemens Energy's requirements.
Syntax’s expertise will be used in the integration of manufacturing processes for the company, laying a solid foundation for a digital factory through the development of a standard template. This Siemens Energy template is expected to be completed by the end of 2023. It will then be gradually rolled out to all of Siemens Energy’s sites across the globe, over a seven-year period.
“As an important part of our sustainable digitization strategy within the production areas, this project is of great strategic importance for Siemens Energy. Using the same systems at all production sites is the basis for notably better cooperation, protection against cybersecurity threats, and more efficient interests of the customer."
Matthias Hammes, IT project manager, Siemens Energy.
About Syntax
Syntax provides end-to-end technology solutions to businesses of all sizes. Syntax is now a market leader in Managed Cloud for Mission Critical Enterprise Applications. Syntax has unrivaled expertise in implementing and managing ERP deployments (Oracle, SAP) in a secure, resilient private, public, or hybrid cloud.
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HYPER-CONVERGED INFRASTRUCTURE, APPLICATION INFRASTRUCTURE
QTS Data Centers | February 22, 2023
On February 22, 2023, QTS Data Centers has unveiled three new real-time visualization applications for their Service Delivery Platform (SDP™), offering cutting-edge digital customer experience in the data center industry.
QTS' Smart Family of Remote Management solutions, already being used by their enterprise, hyperscale and government customers, have been enhanced by adding three new SDP™ applications. These applications offer a fully-integrated platform accessible from any device, allowing customers unprecedented transparency, access, and digital control of their data center environments.
QTS Sustainability Dashboard – SDP™ introduces a personalized sustainability dashboard for customers' green efforts.
QTS MAPs – Industry-first app for real-time visibility & digital control of power hierarchies.
QTS Live Power – SDP™ provides sub-minute level live raw power data, especially useful for hyperscale and large enterprises with dedicated operations teams.
QTS has continuously innovated to ensure that all of their 1,100+ customers have adopted the SDP™, resulting in the company leading the industry in customer satisfaction. This is evidenced by the 90 Net Promoter Score they achieved in 2021 and 2022, among the highest reported across all industries according to Experience Benchmarks.
During 2022, there was notable growth in customer adoption of SDP™, with a 44% rise in new users, a 22% increase in average session time, and a 50% increase in the total number of sessions on the platform.
About QTS Data Centers
QTS Data Centers is a technology company that provides data center solutions and infrastructure services to businesses of all sizes. The company is headquartered in Overland Park, Kansas, USA, and was founded in 2005. The company offers various services, including hybrid colocation, cloud, and managed services. Its data centers are designed to provide high levels of security, reliability, and scalability, focusing on meeting enterprise customers' needs. It operates over 20 data centers across North America, Europe, and Asia Pacific, providing access to over 6 million square feet of data center space. The company's customers include a range of industries, including financial services, healthcare, government, and technology
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