10 MUST-HAVE MARKETING TECHNOLOGY STACK FOR YOUR B2B TECH

Still think your current martech stack doesn't need an upgrade? Think again. 2019 is gradually coming to a close and marketing channels have shown no signs of slowing down. If you’re a marketer who’s part of a technology-dominated industry, you know well that it’s no longer a bonus to be technologically savvy in this day and age. To ensure customers don’t just drop out of your funnel you need to test drive every efficient alternative to get the job done. A study by Gartner reveals that marketing technology is now the largest portion of the total marketing budget. Putting together a modern technology stack is no joke – especially when every business varies in shapes and sizes. It’s crucial to realize that as marketing departments, we each have functions, needs, and goals. To ensure that your performance scales in 2020 and beyond, you need a proper stack and a diverse set of tools that are perfectly aligned with your marketing structure.

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Hyper-Converged Infrastructure, Application Infrastructure

How to backup hyperconverged infrastructure

Article | July 19, 2023

Enterprises running hypervisors on hyper-converged infrastructure (HCI) systems typically have backup options available to them that are not available to those running on generic hardware. Such customers may also have additional backup challenges depending on the HCI vendor and hypervisor they have chosen. Let’s take a look.

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Hyper-Converged Infrastructure

Mastering Infrastructure: Hyperconvergence Courses and Certifications

Article | October 3, 2023

Unlock Courses and HCI certifications focused on hyperconvergence providing individuals with the knowledge and skills necessary to design, deploy, and manage these advanced infrastructure solutions. Hyperconvergence has become essential for professionals and beginners seeking to stay ahead in their careers and grow in infstructure sector. Hyperconvergence courses and certifications offer valuable opportunities to enhance knowledge and skills in this transformative technology. In this article, explore the significance of hyperconvergence courses and certifications, and how they enable professionals to become experts in designing, implementing, and managing hyperconverged infrastructure solutions. 1. Cloud Infrastructure and Services Version 4.0 (DCA-CIS) The Dell Technologies Proven Professional Cloud Infrastructure and Services Associate (DCA-CIS) certification is an associate level certification designed to provide participants with a comprehensive understanding of the technologies, processes, and mechanisms required to build cloud infrastructure. By following a cloud computing reference model, participants can make informed decisions when building cloud infrastructure and prepare for advanced topics in cloud solutions. The certification involves completing the recommended training and passing the DEA-2TT4 exam. Exam retake policies are in place, and exam security measures ensure the integrity and validity of certifications. Candidates receive provisional exam score reports immediately, with final scores available in their CertTracker accounts after a statistical analysis. This certification equips professionals with the necessary expertise to excel in cloud infrastructure and services. 2. DCS-SA: Systems Administrator, VxRail The Specialist – Systems Administrator, VxRail Version 2.0 (DCS-SA) certification focuses on individuals wanting to validate their expertise in effectively administering VxRail systems. VxRail clusters provide hyper-converged solutions that simplify IT operations and reduce business operational costs. This HCI certification introduces participants to the VxRail product, including its hardware and software components within a VxRail cluster. Key topics covered include cluster management, provisioning, monitoring, expansion, REST API usage, and standard maintenance activities. To attain this certification, individuals must acquire a prescribed Associate Level Certification, complete recommended training options, and pass the DES-6332 exam. This certification empowers professionals to administer VxRail systems and optimize data center operations efficiently. 3. Certified and Supported SAP HANA Hardware One among HCI certification courses, the Certified and Supported SAP HANA Hardware program provides a directory of hardware options powered by SAP HANA, accelerating implementation processes. The directory includes certified appliances, enterprise storage solutions, IaaS platforms, Hyper-Converged Infrastructure (HCI) Solutions, supported intel systems, and supported power systems. These hardware options have undergone testing by hardware partners in collaboration with SAP LinuxLab and are supported for SAP HANA certification. Valid certifications are required at purchase, and support is provided until the end of maintenance. SAP SE delivers the directory for informational purposes, and improvements or corrections may be made at their discretion. 4. Google Cloud Fundamentals: Core Infrastructure Google Cloud Fundamentals: Core Infrastructure is a comprehensive course introducing essential concepts and terminology for working with Google Cloud. It provides an overview of Google Cloud's computing and storage services and resource as well as policy management tools. Through videos and hands-on labs, learners will gain the knowledge and skills to interact with Google Cloud services, choose and deploy applications using App Engine, Google Kubernetes Engine, and Compute Engine, and utilize various storage options such as cloud storage, Cloud SQL, Cloud Bigtable, and Firestore. This beginner-level course is part of multiple specialization and professional certificate programs, including networking in Google Cloud and developing applications with Google Cloud. Upon completion, learners will receive a shareable certificate. The course is offered by Google Cloud, a trusted provider of innovative cloud technologies designed for security, reliability, and scalability. 5. Infrastructure and Application Modernization with Google Cloud The ‘Modernizing Legacy Systems and Infrastructure with Google Cloud’ course addresses the challenges faced by businesses with outdated IT infrastructure and explores how cloud technology can enable modernization. It covers various computing options available in the cloud and their benefits, as well as application modernization and API management. The course highlights Google Cloud solutions like Compute Engine, App Engine, and Apigee that assist in system development and management. By completing this beginner-level course, learners will understand the benefits of infrastructure and app modernization using cloud technology, the distinctions between virtual machines, containers, and Kubernetes, and how Google Cloud solutions support app modernization and simplify API management. The course is offered by Google Cloud, a leading provider of cloud technologies designed for security, reliability, and scalability. Upon completion, learners will receive a shareable certificate. 6. Oracle Cloud Infrastructure Foundations One of the HCI certification courses, the ‘OCI Foundations Course’ is designed to prepare learners for the Oracle Cloud Infrastructure Foundations Associate Certification. The course provides an introduction to the OCI platform and covers core topics such as compute, storage, networking, identity, databases, and security. By completing this course, learners will gain knowledge and skills in architecting solutions, understanding autonomous database concepts, and working with networking and observability tools. The course is offered by Oracle, a leading provider of integrated application suites and secure cloud infrastructure. Learners will have access to flexible deadlines and will receive a shareable certificate upon completion. Oracle's partnership with Coursera aims to increase accessibility to cloud skills training and empower individuals and enterprises to gain expertise in Oracle Cloud solutions. 7. Designing Cisco Data Center Infrastructure (DCID) The 'Designing Cisco Data Center Infrastructure (DCID) v7.0' training is designed to help learners master the design and deployment options for Cisco data center solutions. The course covers various aspects of data center infrastructure, including network, compute, virtualization, storage area networks, automation, and security. Participants will learn design practices for Cisco Unified Computing System, network management technologies, and various Cisco data center solutions. The training provides both theoretical content and design-oriented case studies through activities. By completing this training, learners can earn 40 Continuing Education credits and prepare for the 300-610 Designing Cisco Data Center Infrastructure (DCID) exam. This certification equips professionals with the knowledge and skills necessary to design scalable and reliable data center environments using Cisco technologies, making them eligible for professional-level job roles in enterprise-class data centers. Prerequisites for this training include foundational knowledge in data center networking, storage, virtualization, and Cisco UCS. Final Thoughts Mastering infrastructure in the realm of hyperconvergence is essential for IT professionals seeking to excel in their careers and drive successful deployments. Courses and HCI certifications focused on hyperconvergence provide individuals with the knowledge and skills necessary to design, deploy, and manage these infrastructure modernization solutions. By acquiring these credentials, professionals can validate their expertise, stay up-to-date with industry best practices, and position themselves as valuable assets in the rapidly evolving landscape of IT infrastructure. These courses and certifications offer IT professionals the opportunity to master the intricacies of this transformative infrastructure approach. By investing in these educational resources, individuals can enhance their skill set, broaden their career prospects, and contribute to the successful implementation and management of hyperconverged infrastructure solutions.

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Hyper-Converged Infrastructure

Why are Investments in Network Monitoring Necessary for Businesses?

Article | October 3, 2023

Businesses are depending more and more on information technology to accomplish daily objectives. The viability and profitability of a firm are directly impacted by the necessity of putting the appropriate technological processes in place. The misunderstanding that "the Internet is down" is often associated with poor internet connectivity shows how crucial network maintenance is since troubleshooting should always begin and conclude with a network expert. In actuality, though, that employee will spend time out of their day to "repair the Internet," and the money spent on that time is the result of the company's failure to implement a dependable network monitoring system. The direct financial loss increases with network unreliability. Because expanding wide area network (WAN) infrastructure and cloud networking have now become a significant component of today's enterprise computing, networks have grown much more virtualized and are no longer restricted to either physical location or hardware. While networks themselves are evolving, there is a growing need for IT network management. As organizations modernize their IT infrastructure, they should think about purchasing a network management system for several reasons. Creating More Effective, Less Redundant Systems Every network has to deal with data transfer through significant hubs and the flow of information. In order to avoid slowing down data transfer, not using up more IP addresses in a network scheme than necessary, and avoiding dead loops, networking engineers have had to carefully route networking equipment to end devices over the years. An effective IT management solution can analyze how your network is operating and provide immediate insights into the types of changes you need to make to cut down on redundancy and improve workflow. More productivity and less time spent troubleshooting delayed data transfers result from increased efficiency. Increasing Firewall Defense Given that more apps are being utilized for internal and external massive data transfers, every network must have adequate firewalls and access control setup. In addition to screen sharing and remote desktop services, more companies require team meeting software with live video conferencing choices. Programs with these features can be highly vulnerable to hackers and other vulnerabilities; thus, it's crucial that firewalls stop attackers from utilizing the software to access restricted sections of corporate networks. Your network management tools can set up your firewalls and guarantee that only secure network connections and programs are used in critical parts of your system. The bottom line is that your company network will constantly require security and development, and your underlying network must be quick and dependable to satisfy demands for both workplace productivity and customer experience. Which IT network management system, nevertheless, is best for your company? Effectiveness doesn't require a lot of complexity, and if it works with well-known network providers, there's a good chance the cost will be justified. Rock-solid security will be the most crucial factor, but you should also search for a system that can operate on physical, cloud, and hybrid infrastructure.

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A Cloudy Future: Data Center Demand and COVID-19

Article | April 15, 2020

COVID-19 has altered our world. In this series of stories, Data Center Frontier explores the strategic challenges the pandemic presents for the data center and cloud computing sectors as we navigate this complex new landscape. We begin with a look at how COVID-19 is impacting demand for digital infrastructure. The COVID-19 Coronavirus pandemic has reinforced the importance of data centers and cloud computing for our society. In the early days of the crisis, the data center

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Software Defined Infrastructure Market to Set Phenomenal Growth from 2018 to 2025

Marketing News report | July 01, 2019

Advance Market Analytics released a comprehensive report of 200+ pages on ‘Global Software Defined Infrastructure Market’ market with detailed analysis, forecast and strategies. The study covers key regions that includes North America, Europe, Asia-Pacific along with relevant country level break-up. Some of the important players from a wide list of coverage used under bottom-up approach are IBM (United States),Dell (United States),Microsoft (United States) ,,Oracle (United States),VMware (United States),HPE (United States),Intel (United States),Amazon Web Services (United States),Cisco Systems (United States),Hitachi (Japan),Fujitsu (Japan),NEC (Japan),Nokia (Finland),Citrix Systems (United States),Brocade Communications Systems (United States). Software-defined infrastructure is consisting of fully virtualized compute, networking and storage resources that are logically pooled.

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Global Cloud IT Infrastructure Spend Continues to Balloon

IDC | April 18, 2017

According to the International Data Corporation (IDC) Worldwide Quarterly Cloud IT Infrastructure Tracker, vendor revenue from sales of infrastructure products (server, storage, and Ethernet switch) for cloud IT, including public and private cloud, grew by 9.2% year over year to $32.6 billion in 2016.

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HARMAN, VMware Partner to Accelerate IoT Adoption for Enterprises

VMware | March 06, 2017

Although the news largely went under the radar last week at MWC 2017 in Barcelona, it certainly caught our attention. At Mobile World Congress 2017, HARMAN — a connected technologies company for the automotive, consumer and enterprise markets — and VMware, a global leader in...

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Software Defined Infrastructure Market to Set Phenomenal Growth from 2018 to 2025

Marketing News report | July 01, 2019

Advance Market Analytics released a comprehensive report of 200+ pages on ‘Global Software Defined Infrastructure Market’ market with detailed analysis, forecast and strategies. The study covers key regions that includes North America, Europe, Asia-Pacific along with relevant country level break-up. Some of the important players from a wide list of coverage used under bottom-up approach are IBM (United States),Dell (United States),Microsoft (United States) ,,Oracle (United States),VMware (United States),HPE (United States),Intel (United States),Amazon Web Services (United States),Cisco Systems (United States),Hitachi (Japan),Fujitsu (Japan),NEC (Japan),Nokia (Finland),Citrix Systems (United States),Brocade Communications Systems (United States). Software-defined infrastructure is consisting of fully virtualized compute, networking and storage resources that are logically pooled.

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Global Cloud IT Infrastructure Spend Continues to Balloon

IDC | April 18, 2017

According to the International Data Corporation (IDC) Worldwide Quarterly Cloud IT Infrastructure Tracker, vendor revenue from sales of infrastructure products (server, storage, and Ethernet switch) for cloud IT, including public and private cloud, grew by 9.2% year over year to $32.6 billion in 2016.

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HARMAN, VMware Partner to Accelerate IoT Adoption for Enterprises

VMware | March 06, 2017

Although the news largely went under the radar last week at MWC 2017 in Barcelona, it certainly caught our attention. At Mobile World Congress 2017, HARMAN — a connected technologies company for the automotive, consumer and enterprise markets — and VMware, a global leader in...

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