The Most Important Metric for Sales Leaders in Subscription Businesses to Track and Use to Drive Revenue Growth

Subscription businesses that charge customers monthly for using their offerings are expanding rapidly in response to consumers’ and b-to-b buyers’ desire to try a product and walk away easily if they’re not achieving the expected value. However, the subscription-based business model puts tremendous pressure on sales organizations to facilitate a seamless transition between the buyer and customer journey and ensure customers are seeing the value they were promised during their evaluation. Many sales leaders are drowning in data and struggling to figure out what key metrics they should track to reveal their progress in growing subscription revenue. One powerful, simple metric enables sales leaders to pull the right levers to grow revenue: the ratio of customer lifetime value (LTV) to customer acquisition cost (CAC).

Spotlight

BlackBerry

BlackBerry is a mobile-native software and services company dedicated to securing the Enterprise of Things. BlackBerry Secure software provides the embedded intelligence for the Enterprise of Things so that the Internet of Things can thrive. Today’s BlackBerry is a software company with a standard of security for managing the network of mobile and wearable devices, desktops and laptops, and other endpoints within enterprises. In addition to developing and providing applications, our BlackBerry Secure platform enables enterprises and independent developers to create applications for smartphones, medical devices, connected cars, consumer appliances and industrial machinery, and much more.

OTHER ARTICLES
Hyper-Converged Infrastructure, IT Systems Management

Transforming Data Management by Modernized Storage Solutions Using HCI

Article | September 14, 2023

Revolutionize data management with HCI: Unveil the modernized storage solutions and implementation strategies for enhanced efficiency, scalability, sustainable growth and future-ready performance. Contents 1. Introduction to Modernized Storage Solutions and HCI 2. Software-Defined Storage in HCI 3. Benefits of Modern Storage HCI in Data Management 3.1 Data Security and Privacy in HCI Storage 3.2 Data Analytics and Business Intelligence Integration 3.3 Hybrid and Multi-Cloud Data Management 4. Implementation Strategies for Modern Storage HCI 4.1 Workload Analysis 4.2 Software-Defined Storage 4.3 Advanced Networking 4.4 Data Tiering and Caching 4.5 Continuous Monitoring and Optimization 5. Future Trends in HCI Storage and Data Management 1. Introduction to Modernized Storage Solutions and HCI Modern businesses face escalating data volumes, necessitating efficient and scalable storage solutions. Modernized storage solutions, such as HCI, integrate computing, networking, and storage resources into a unified system, streamlining operations and simplifying data management. By embracing modernized storage solutions and HCI, organizations can unlock numerous benefits, including enhanced agility, simplified management, improved performance, robust data protection, and optimized costs. As technology evolves, leveraging these solutions will be instrumental in achieving competitive advantages and future-proofing the organization's IT infrastructure. 2. Software-Defined Storage in HCI By embracing software-defined storage in HCI, organizations can benefit from simplified storage management, scalability, improved performance, cost efficiency, and seamless integration with hybrid cloud environments. These advantages empower businesses to optimize their storage infrastructure, increase agility, and effectively manage growing data demands, ultimately driving success in the digital era. Software-defined storage in HCI revolutionizes traditional, hardware-based storage arrays by replacing them with virtualized storage resources managed through software. This centralized approach simplifies data storage management, allowing IT teams to allocate and oversee storage resources efficiently. With software-defined storage, organizations can seamlessly scale their storage infrastructure as needed without the complexities associated with traditional hardware setups. By abstracting storage from physical hardware, software-defined storage brings greater agility and flexibility to the storage infrastructure, enabling organizations to adapt quickly to changing business demands. Software-defined storage in HCI empowers organizations with seamless data mobility, allowing for the smooth movement of workloads and data across various infrastructure environments, including private and public clouds. This flexibility enables organizations to implement hybrid cloud strategies, leveraging the advantages of both on-premises and cloud environments. With software-defined storage, data migration, replication, and synchronization between different data storage locations become simplified tasks. This simplification enhances data availability and accessibility, facilitating efficient data management across other storage platforms and enabling organizations to make the most of their hybrid cloud deployments. 3. Benefits of Modern Storage HCI in Data Management Software-defined storage HCI simplifies hybrid and multi-cloud data management. Its single platform lets enterprises easily move workloads and data between on-premises infrastructure, private clouds, and public clouds. The centralized management interface of software-defined storage HCI ensures comprehensive data governance, unifies control, ensures compliance, and improves visibility across the data management ecosystem, complementing this flexibility and scalability optimization. 3.1 Data Security and Privacy in HCI Storage Modern software-defined storage HCI solutions provide robust data security measures, including encryption, access controls, and secure replication. By centralizing storage management through software-defined storage, organizations can implement consistent security policies across all storage resources, minimizing the risk of data breaches. HCI platforms offer built-in features such as snapshots, replication, and disaster recovery capabilities, ensuring data integrity, business continuity, and resilience against potential threats. 3.2 Data Analytics and Business Intelligence Integration These HCI platforms seamlessly integrate with data analytics and business intelligence tools, enabling organizations to gain valuable insights and make informed decisions. By consolidating storage, compute, and analytics capabilities, HCI minimizes data movement and latency, enhancing the efficiency of data analysis processes. The scalable architecture of software-defined storage HCI supports processing large data volumes, accelerating data analytics, predictive modeling, and facilitating data-driven strategies for enhanced operational efficiency and competitiveness. 3.3 Hybrid and Multi-Cloud Data Management Software-defined storage HCI simplifies hybrid and multi-cloud data management by providing a unified platform for seamless data movement across different environments. Organizations can easily migrate workloads and data between on-premises infrastructure, private clouds, and public clouds, optimizing flexibility and scalability. The centralized management interface of software-defined storage HCI enables consistent data governance, ensuring control, compliance, and visibility across the entire data management ecosystem. 4. Implementation Strategies for Modern Storage Using HCI 4.1 Workload Analysis A comprehensive workload analysis is essential before embarking on an HCI implementation journey. Start by thoroughly assessing the organization's workloads, delving into factors like application performance requirements, data access patterns, and peak usage times. Prioritize workloads based on their criticality to business operations, ensuring that those directly impacting revenue or customer experiences are addressed first. 4.2 Software-Defined Storage Software-defined storage (SDS) offers flexibility and abstraction of storage resources from hardware. SDS solutions are often vendor-agnostic, enabling organizations to choose storage hardware that aligns best with their needs. Scalability is a hallmark of SDS, as it can easily adapt to accommodate growing data volumes and evolving performance requirements. Adopt SDS for a wide range of data services, including snapshots, deduplication, compression, and automated tiering, all of which enhance storage efficiency. 4.3 Advanced Networking Leverage Software-Defined Networking technologies within the HCI environment to enhance agility, optimize network resource utilization, and support dynamic workload migrations. Implementing network segmentation allows organizations to isolate different workload types or security zones within the HCI infrastructure, bolstering security and compliance. Quality of Service (QoS) controls come into play to prioritize network traffic based on specific application requirements, ensuring optimal performance for critical workloads. 4.4 Data Tiering and Caching Intelligent data tiering and caching strategies play a pivotal role in optimizing storage within the HCI environment. These strategies automate the movement of data between different storage tiers based on usage patterns, ensuring that frequently accessed data resides on high-performance storage while less-accessed data is placed on lower-cost storage. Caching techniques, such as read and write caching, accelerate data access by storing frequently accessed data on high-speed storage media. Consider hybrid storage configurations, combining solid-state drives (SSDs) for caching and traditional hard disk drives (HDDs) for cost-effective capacity storage. 4.5 Continuous Monitoring and Optimization Implement real-time monitoring tools to provide visibility into the HCI environment's performance, health, and resource utilization, allowing IT teams to address potential issues proactively. Predictive analytics come into play to forecast future resource requirements and identify potential bottlenecks before they impact performance. Resource balancing mechanisms automatically allocate compute, storage, and network resources to workloads based on demand, ensuring efficient resource utilization. Continuous capacity monitoring and planning help organizations avoid resource shortages in anticipation of future growth. 5. Future Trends in HCI Storage and Data Management Modernized storage solutions using HCI have transformed data management practices, revolutionizing how organizations store, protect, and utilize their data. HCI offers a centralized and software-defined approach to storage, simplifying management, improving scalability, and enhancing operational efficiency. The abstraction of storage from physical hardware grants organizations greater agility and flexibility in their storage infrastructure, adapting to evolving business needs. With HCI, organizations implement consistent security policies across their storage resources, reducing the risk of data breaches and ensuring data integrity. This flexibility empowers organizations to optimize resource utilization scale as needed. This drives informed decision-making, improves operational efficiency, and fosters data-driven strategies for organizational growth. The future of Hyper-Converged Infrastructure storage and data management promises exciting advancements that will revolutionize the digital landscape. As edge computing gains momentum, HCI solutions will adapt to support edge deployments, enabling organizations to process and analyze data closer to the source. Composable infrastructure will enable organizations to build flexible and adaptive IT infrastructures, dynamically allocating compute, storage, and networking resources as needed. Data governance and compliance will be paramount, with HCI platforms providing robust data classification, encryption, and auditability features to ensure regulatory compliance. Optimized hybrid and multi-cloud integration will enable seamless data mobility, empowering organizations to leverage the benefits of different cloud environments. By embracing these, organizations can unlock the full potential of HCI storage and data management, driving innovation and achieving sustainable growth in the ever-evolving digital landscape.

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Application Infrastructure, Application Storage

Leading HCI System Integrators and Consultants for Enhanced User Experience

Article | July 19, 2023

The expertise of leading HCI firms shape the future of IT operations. This Hyperconverged Infrastructure companies list, will provide Hyperconverged solutions for growth and better services. In IT infrastructure, organizations constantly seek ways to streamline operations, improve efficiency, and enhance user experience. HCI is a game-changing solution combining storage, computing, and networking into a single, integrated system. To leverage the full potential of HCI and ensure enhanced user experience, leading HCI system integrators and consultants have become invaluable partners for businesses across various sectors. In this listicle, delve into the role of leading HCI system integrators and consultants in enhancing user experience, the key contributions, and the significance of the services of the top hyperconverged infrastructure companies. 1. Precision Computer Services Precision Computer Services (PCS) is a trusted provider of practical and proven technology solutions for businesses. With over 30 years of experience, PCS helps clients overcome complex IT challenges and achieve their strategic goals. It offers expertise in data center upgrades when businesses struggle to manage workloads, need automation and orchestration for virtual infrastructure, aims to reduce physical data center footprint or require guidance on RPO and RTO strategies. PCS differentiates itself by automating processes, ensuring information accessibility and security, specializing in hybrid cloud models, and allowing client teams to focus on business growth while PCS handles complex IT work. It offers converged and hyperconverged infrastructure, reliable servers, data storage and protection, public and private cloud services, data classification, and backup and disaster recovery solutions. 2. IPDS IPDS empowers businesses to modernize their IT infrastructure, facilitate efficient cloud operations, and capitalize on the capabilities of the modern workforce, by combining cutting-edge technologies with highly skilled engineering talent. The company's website serves to showcase its expertise and offerings. It specializes in Hyper-Converged Infrastructure and Converged Infrastructure solutions. These innovative technologies have become the standard in the IT landscape, enabling organizations to benefit from the advancements in the software-defined data center realm. With seamless connectivity to cloud providers, HCI allows businesses to establish hybrid cloud environments. By leveraging industry-leading technologies and harnessing the potential of a modern workforce, IPDS enables clients to stay at the forefront of innovation and achieve their strategic objectives. 3. Climb Channel Solutions Climb Channel Solutions, a subsidiary of Climb Global Solutions, Inc, is a leading global specialty technology distributor specializing in emerging and business-critical technologies. One of the critical solutions offered by Climb is Hyper-Converged Infrastructure, which combines computing resources, storage, and networking to minimize compatibility issues and reduce the total cost of ownership for businesses. Its HCI solution vendors provide software-defined storage, networking, virtualization, and disaster recovery solutions, enabling organizations to optimize their infrastructure and achieve high availability. With a global presence and a customer base that spans thousands of partners worldwide, Climb Channel Solutions has established itself as a trusted distribution partner. 4. Nexenta by DDN DDN provides optimized high-performance computing (HPC) storage solutions for research and innovation. By offering scalable and efficient HPC storage solutions, DDN empowers businesses to streamline their data pipelines and achieve enhanced performance at scale. DDN's extensive experience in supporting advanced computing environments enables them to accelerate application performance, reduce operational costs, accommodate data growth, and deliver services through centralized data management. Their solutions, such as EXAScaler, provide efficient building blocks that match storage performance and scalability requirements while reducing administration overhead and complexity. With features like data placement optimization, encryption, and secure multi-tenancy, DDN ensures rock-solid security and efficient storage management. With real-time partnership and Lustre open-source support, DDN enables organizations to access subject matter expertise and effectively manage their entire HPC data lifecycle. 5. StorMagic SvSAN is a highly efficient and cost-effective hyperconverged infrastructure (HCI) solution designed specifically for manufacturing. To ensure maximum uptime and eliminate single points of failure, SvSAN enables manufacturers of all sizes to run applications smoothly and maintain productivity. By deploying just two x86 servers at each location, manufacturers can leverage SvSAN's virtual SAN capabilities to minimize planned and unplanned downtime. This solution provides 100% uptime, making it an ideal choice for factories and offices where operational continuity is critical. Converging compute and storage into a lightweight commodity server footprint eliminates physical SANs, resulting in significant cost savings. StorMagic, as a company, is committed to solving edge data challenges. Their storage and HCI security products, including SvSAN and SvKMS (encryption key manager), cater to organizations with diverse site requirements. 6. Fabulix Fabulix, a Hyperconverged Infrastructure Platform, offers a comprehensive solution for autonomous infrastructure, empowering organizations to break free from the complexities of legacy IT and monolithic data centers. It is an easily deployable and infinitely scalable hyperconverged infrastructure platform that combines compute, storage, network, and virtualization resources into a single, streamlined system. By integrating software and hardware, Fabulix creates or extends private cloud and hybrid environments within local data centers, providing organizations with the benefits of autonomous infrastructure and facilitating the transition from legacy operations to cloud outcomes. Its networking capabilities automate workload deployments without requiring configuration changes on physical networks. Fabulix is designed to be an affordable alternative for infrastructure requirements. It provides integrated protection for data and applications through features like shielded VMs, network micro-segmentation, and native encryption. 7. VZURE Solutions VZURE Solutions empowers organizations to efficiently integrate and manage their converged or hyperconverged infrastructures. By leveraging their services, businesses can experience a range of benefits, including lower operating costs by consolidating storage and network management infrastructure teams, reduced labor costs through automated data center management, increased utilization, streamlined cabling, and fewer network connections to drive costs down, and enhanced agility through virtualized storage networking and centralized management. As a Cisco Preferred Solution Partner, VZURE offers a comprehensive suite of consultation, training, and support services for various aspects of cloud computing, networking, storage, and more. They provide the necessary expertise and resources to help businesses build, support, and manage efficient converged or hyperconverged infrastructures. Final thoughts The significance of leading Hyperconverged Infrastructure system integrators and consultants in enhancing user experience cannot be overstated in today's technology-driven world. With their expertise in designing and implementing optimized HCI solutions, these companies enable businesses to leverage the power of integrated storage, computing, and networking, resulting in streamlined operations, improved performance, and enhanced user satisfaction. Their deep understanding of HCI technologies and ability to align solutions with specific business requirements helps organizations achieve seamless and efficient IT infrastructure, ultimately leading to enhanced user experiences. As the demand for scalable and flexible infrastructure solutions continues to grow, the expertise of HCI platforms, leading HCI system integrators and consultants will play a crucial role in shaping the future of IT operations and ensuring that user experience remains at the forefront of technological advancements.

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Application Storage, Data Storage

Orchestration of Infrastructure in a Hybrid Environment

Article | July 12, 2023

The cloud has dispelled many myths and self-made barriers during the past ten years. The utilization of cloud infrastructure keeps proving the innovators right. The cloud has experienced tremendous adoption, leading to the development of our most pervasive - and disorderly - IT infrastructure systems. This move calls for a new level of infrastructure orchestration to manage the complexity of changing hybrid systems. There are many challenges involved in moving from an on-premises-only architecture to a cloud environment. IT operations teams must manage a considerably more complex overall environment due to this hybrid IT approach. Because of the variable nature of the cloud, IT directors have discovered fast that what worked to manage on-premises infrastructures may not always be applicable. Utilize Infrastructure as Code Tools to Provide Cloud Infrastructure as a Service IT has traditionally managed infrastructure orchestration and automation for business tools and platforms. Service orchestration and automation platforms (SOAPs) let non-IT workers turn on and off cloud infrastructure while IT maintains control. End-users are empowered with automated workflows that spin up infrastructure on-demand instead of opening a ticket for every request and waiting on the helpdesk or cloud service team. Automation benefits both end-users and ITOps. Users gain speed, and IT decides which cloud provider and how much cloud infrastructure is used. Give End Users Access to Code, Low Code, or No Code Modern SOAP lets citizen automators access workflow automation by preference or competence. SOAPs allow end-users to utilize code or no-code, depending on their preference. SOAPs let end-users access automation through Microsoft Teams, Slack, and ServiceNow. Developers and technical team members can access the platform's scripts and code. As enterprises outgrow their legacy systems, infrastructure orchestration solutions become essential. Using a service orchestration and automation platform is one way to manage complicated infrastructures. SOAPs are built for hybrid IT environments and will help organizations master multi-cloud and on-premises tools.

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Application Infrastructure

Securing the 5G edge

Article | November 11, 2021

The rollout of 5G networks coupled with edge compute introduces new security concerns for both the network and the enterprise. Security at the edge presents a unique set of security challenges that differ from those faced by traditional data centers. Today new concerns emerge from the combination of distributed architectures and a disaggregated network, creating new challenges for service providers. Many mission critical applications enabled by 5G connectivity, such as smart factories, are better off hosted at the edge because it's more economical and delivers better Quality of Service (QoS). However, applications must also be secured; communication service providers need to ensure that applications operate in an environment that is both safe and provides isolation. This means that secure designs and protocols are in place to pre-empt threats, avoid incidents and minimize response time when incidents do occur. As enterprises adopt private 5G networks to drive their Industry 4.0 strategies, these new enterprise 5G trends demand a new approach to security. Companies must find ways to reduce their exposure to cyberattacks that could potentially disrupt mission critical services, compromise industrial assets and threaten the safety of their workforce. Cybersecurity readiness is essential to ensure private network investments are not devalued. The 5G network architecture, particularly at the edge, introduces new levels of service decomposition now evolving beyond the virtual machine and into the space of orchestrated containers. Such disaggregation requires the operation of a layered technology stack, from the physical infrastructure to resource abstraction, container enablement and orchestration, all of which present attack surfaces which require addressing from a security perspective. So how can CSPs protect their network and services from complex and rapidly growing threats? Addressing vulnerability points of the network layer by layer As networks grow and the number of connected nodes at the edge multiply, so do the vulnerability points. The distributed nature of the 5G edge increases vulnerability threats, just by having network infrastructure scattered across tens of thousands of sites. The arrival of the Internet of Things (IoT) further complicates the picture: with a greater number of connected and mobile devices, potentially creating new network bridging connection points, questions around network security have become more relevant. As the integrity of the physical site cannot be guaranteed in the same way as a supervised data center, additional security measures need to be taken to protect the infrastructure. Transport and application control layers also need to be secured, to enable forms of "isolation" preventing a breach from propagating to other layers and components. Each layer requires specific security measures to ensure overall network security: use of Trusted Platform Modules (TPM) chipsets on motherboards, UEFI Secure OS boot process, secure connections in the control plane and more. These measures all contribute to and are integral part of an end-to-end network security design and strategy. Open RAN for a more secure solution The latest developments in open RAN and the collaborative standards-setting process related to open interfaces and supply chain diversification are enhancing the security of 5G networks. This is happening for two reasons. First, traditional networks are built using vendor proprietary technology – a limited number of vendors dominate the telco equipment market and create vendor lock-in for service providers that forces them to also rely on vendors' proprietary security solutions. This in turn prevents the adoption of "best-of-breed" solutions and slows innovation and speed of response, potentially amplifying the impact of a security breach. Second, open RAN standardization initiatives employ a set of open-source standards-based components. This has a positive effect on security as the design embedded in components is openly visible and understood; vendors can then contribute to such open-source projects where tighter security requirements need to be addressed. Aside from the inherent security of the open-source components, open RAN defines a number of open interfaces which can be individually assessed in their security aspects. The openness intrinsically present in open RAN means that service components can be seamlessly upgraded or swapped to facilitate the introduction of more stringent security characteristics, or they can simultaneously swiftly address identified vulnerabilities. Securing network components with AI Monitoring the status of myriad network components, particularly spotting a security attack taking place among a multitude of cooperating application functions, requires resources that transcend the capabilities of a finite team of human operators. This is where advances in AI technology can help to augment the abilities of operations teams. AI massively scales the ability to monitor any number of KPIs, learn their characteristic behavior and identify anomalies – this makes it the ideal companion in the secure operation of the 5G edge. The self-learning aspect of AI supports not just the identification of known incident patterns but also the ability to learn about new, unknown and unanticipated threats. Security by design Security needs to be integral to the design of the network architecture and its services. The adoption of open standards caters to the definition of security best practices in both the design and operation of the new 5G network edge. The analytics capabilities embedded in edge hyperconverged infrastructure components provide the platform on which to build an effective monitoring and troubleshooting toolkit, ensuring the secure operation of the intelligent edge.

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Spotlight

BlackBerry

BlackBerry is a mobile-native software and services company dedicated to securing the Enterprise of Things. BlackBerry Secure software provides the embedded intelligence for the Enterprise of Things so that the Internet of Things can thrive. Today’s BlackBerry is a software company with a standard of security for managing the network of mobile and wearable devices, desktops and laptops, and other endpoints within enterprises. In addition to developing and providing applications, our BlackBerry Secure platform enables enterprises and independent developers to create applications for smartphones, medical devices, connected cars, consumer appliances and industrial machinery, and much more.

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